NY Times is running a story that highlights on how more companies are using Blogging for hiring employees. Five years ago, few people had heard of blogs, now, more than two million Americans are blogging, according to a study by the Pew Internet and American Life Project and blogging is spreading in the job market, said hiring managers and experts who study blogging. Job seekers use blogs to establish a strong online presence, display their skills and advertise their availability. For many just out of college, the blog is an essential networking tool because it is common for bloggers to link back and forth to others with recent posts. Corporate recruiters, in turn, use blogs to draw in qualified candidates, and they search for potential hires by reading bloggers who write about topics relevant to a particular industry. A driving factor behind job market blogging is the search engine Google, said Elizabeth Lawley, associate professor of information technology at the Rochester Institute of Technology. “If you are thinking of interviewing someone, it’s almost standard now to Google them online and see what you find,” Ms. Lawley said. “If that person has a blog, it’s usually the first thing that comes up.”
Speaking of the topic at hand, if you are interested in joining Microsoft check out the blog Technical Careers @ Microsoft. I am surprised I had not heard of this till now – not that I was going looking for a job working for Microsoft. 🙂 There seems to be good advice that is applicable to just common sense and could be applied to wards any company and environment.